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General English

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English Tip

Consider seminars in selling your products. You may invite specially chosen customers in order to research and test your products. This sometimes is better than a full advertising campaign.

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Czytelnia

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    Logistics involves all the processes from procuring raw materials to delivering the finished products to the customers.

  • Advertising as a form of manipulating people

    With the growing number of mass media we are being dragged in a vague game with sales clerks. Unaware, we sit down by a negotiating table every day watching TV. Allured by vivid pictures that create a perfect world where everyone is happy, we fall for witty manipulative gimmicks. Although advertising does raise consumers’ awareness, its superior aim is still to stupefy consumers and trick them into buying.

  • Travellers Guide To Croatia

    Formerly part of Yugoslavia, Croatia declared its independence in 1991, sparking a war with Serbia that lasted for over four years.